Whether you are a Bride or a guest at a Wedding you want to ensure you look your best. And we think we’ve found a way for you to NEVER have to worry about wearing the same thing as someone else.
Introducing Sovata: a millinery, accessories and occasional wear label dedicated to helping women stand out from the crowd at any occasion.
This week we were lucky enough to chat with owner / designer extraordinaire, Jade, who gave us some hints and tips on how to make your personality shine through, in a not so discrete way!
Can you share with us how you came to launch Sovata?
Sovata was launched after graduating from CIT (Canberra Institute of Technology) in 2012. I loved the journey I went on while I was studying and wanted to continue it. Launching Sovata was the next step.
Who are your hair pieces aimed for? Is it just brides or the entire bridal party?
My hair pieces are for everybody. The bride, bridal party, flower girl, mother of the bride and even guests.
What inspires you when it comes to creating your line of fascinators?
For me the inspiration for my line of fascinators comes for material exploration and experimentation. Every collection I have launched although distinctly Sovata has a new look about it based on continued learning. When creating a custom order for a bride it start with the dress and getting to know the bride which results in a unique and special piece.
What would be your favourite fascinator and why?
I can’t say I have an ultimate favourite creation. Each collection I seem to fall in love with one hat in particular which tends to epitomise the new materials I am working with.
For those who love your fascinators how can they purchase them? Do you have a “bricks and mortar” store or stockists for those who would like to have a try on in person first?
There are many ways Sovata can be purchased. Online via Etsy, a small selection can be found in store at Trove in Canberra, and the best way to try on a whole selection of them is to visit me at one of the many markets I participate in over the year including the Handmade Market Canberra.
Do you take custom orders?
Yes most definitely. Custom orders are encouraged. I work the client to create something unique. First I get the client to start a mood board or pintrest board with styles and ideas that they like. Then we meet if possible and come up with a plan. I then order materials and start creating. Throughout the creation process I will email or msg images asking for yay, nay and any input. The whole process is collaborative so you are on the design journey too and you know what you are going to end up with.
Sometimes it’s hard to make a decision when purchasing online. If brides select a hairpiece that they discover doesn’t suit their hairstyle or outfit when it arrives are they able to return for a refund or exchange?
If it is purchased online and you find it doesn’t suit I am more than happy to exchange.
What advice do you have for brides when they are selecting hair accessories for themselves and their bridesmaids?
Go with your gut and don’t let other people talk you out of something you love because it might not be there style ~ remember it’s your day. Make sure it’s comfortable. And sometimes your dream hair and your dream hat don’t always match but if you talk to the milliner and hairdresser we might be able to come up with a great compromise that you might love even more.
Styling mothers of the bride and groom can be very tricky – what styles do you have that you would recommend for a sophisticated hair accessory for mothers?
I agree styling mothers of the bride can be very difficult. I found when I got married that making custom orders to match their dresses and individual style seemed to work well. (That’s Jade and her family above!)
What style of gown do you feel a fascinator would best suit?
It’s not so much what style of gown would suit a fascinator, it’s the person. It comes down to individual style, personality and confidence.
When you’re not creating your stunning headpieces what do you love to spend your time doing?
I love the act of creating itself. Ultimately I love being given free rein because someone just loves the style I create and they trust me. When this happens I am in heaven and find the whole thing relaxing.
I am also a fashion designer so if you are after a truly unique look from top to bottom on your wedding day let me know.
For 2017/2018 what sort of trends do you think there will be with bridal hair accessories?
I think we will start to move away from floral lace creations and crowns and move into halos and more vintage inspired pieces.
Ways to contact Sovata: